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A powerful idea is gaining traction; the minutes immediately after a film ends may be the most psychologically valuable window in the entire storytelling...

Impact & Storytellers

In this case, it felt like common sense. By “case,” I mean actual litigation as our work ultimately would be one of too few...

Impact & Storytellers

By Gillian Hormel and Shelly Tygielski, Founders of Partners in Kind In a world where content is ubiquitous, the entertainment industry holds a unique...

Filmmakers

Impact Filmmaking as an Intervention of Imagination “Film as dream, film as music. No art passes our conscience in the way film does, and...

Gillette Ad Statistics Youtube Deletions Gillette Ad Statistics Youtube Deletions

Impact & Storytellers

The new Gillette Ad. It’s Pepsi #2. It’s poorly executed, laden with half-hearted strategy, an elephant in the China shop of gender relations. Numerically...

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